Putting together an effective social media marketing campaign takes a lot of time and effort. Developing a solid plan and choosing the right platforms are key steps in the process. However, all this work will be for naught if you fail to use a data-driven marketing approach.
Experimenting with different social media strategies based on what sounds exciting and interesting might result in a few successes, but if you want continuous growth for your social media presence, you need to base your strategies on data. That’s where social media monitoring tools come in.
We all know that not all social media conferences are created equal, and here at Revive.Social we know just how unpleasant attending the wrong conference can be. So, we decided to put together this list of the best social media conferences of 2019 – so you could get the best idea of which conferences meet your goals for the next year.
Social media marketing is an immensely effective way to grow your audience and increase conversions. However, it can also take up a lot of time and effort. Given this, it’s worth looking for tools that can help you automate this type of marketing – such as by using an IFTTT applet.
Hosting livestreams on your YouTube channel is one of the best ways to add variety to your content, encourage audience interaction, and collaborate with other creators. It can also be intimidating the first time, especially if you’re still new to video creation. But there’s no reason to be afraid. This guide will show you exactly how to livestream on YouTube.
No matter what type of business you’re running or how big (or small) it is, marketing via social media is vital. There are now more than 2.8 billion social media users across the globe – which means these platforms are your best way to reach a large audience. To do so, however, you’ll need a strong social media marketing plan.
Writing a company bio, and adapting it to suit the many different social media channels, is not an easy process. Each social media site has different parameters for account bios. And each audience has different needs and expectations as to what information your bio should display. That’s why we have put together this guide on ‘How to write a bio’, walking you through exact specifications, and top tips, for each social media channel bio.
You’ve no doubt heard of LinkedIn, the social networking site aimed at making business connections and assisting with job hunting. You may even have your own personal profile there. However, unless you have a LinkedIn company page set up and optimized for your business, you’re not making the most you can out of the platform.
Twitter now has over 330 million monthly active users, sending over 500 million tweets a day. This makes it an ideal platform to promote your content and reach a wider audience. One way to do this is to add Click-to-Tweet functionality to your WordPress website. By displaying highlighted tweetable sentences amongst your articles, you will encourage readers to share this content, helping to raise your profile on Twitter and gain new followers.
Social media for business is supposed to help promote brands and endear them to the public. But things don’t always go according to plan.
Bad jokes, silly scheduling, and even downright incompetence can leave companies scrambling to make quick apologies and save face.
While social media for business screw-ups can leave a company’s PR team working overtime, the good news for brands is we live in the age of the 24-hour news cycle. One embarrassing headline-grabbing mistake only lasts so long before it’s replaced by another business’s blunder.
Meet Edgar is one of the hottest and most useful evergreen content scheduling tools on the market today. But its cost and feature set mean it’s not exactly a perfect fit for every business and brand. That’s why finding the right Meet Edgar alternatives is a worthwhile endeavor that could save you time and money in the long run.
Most social media sites are designed to be simple enough for even a child to use. Therefore, it’s easy to assume that carrying out social media marketing for your business is just as simple. However, you won’t get far without some preparation – including developing a strong social media branding strategy.
Studies show that when a person listens to information about a certain subject, they’re only able to recall about 10% of that information when asked about it later. On the other hand, when the same information is portrayed as an image and seen by the person, they’re able to remember 65% of the details. That’s why social media graphic design is so important.
Setting up a Twitter account is so easy that practically anyone can do it. However, instead of just going through the basic steps and calling it a day, you’ll want to spend some time optimizing your profile. This increases the likelihood of gathering lots of dedicated followers, as well as your chances of showing up in relevant searches.