Instagram Marketing

6 of the Best Instagram Planners for Automating Your Instagram Marketing

by Author Image Raelene Morey • updated:

Instagram planners take the hassle out of managing and scheduling your Instagram feed. Unlike generic social media schedulers where Instagram feels like an afterthought, Instagram-specific planners offer easy-to-use interfaces and tools built specifically for the unique features and needs of Instagram.

4 Instagram WordPress Plugins to Keep Your Audience Engaged With Your Brand

by Author Image John Hughes • updated:

Savvy marketers know that in order to produce the best results, they’ll need to be strategic about the platforms they target. This means mixing up the ‘old standbys,’ such as Facebook and Twitter, with younger-skewing networks like Instagram. In order to use the platform effectively, however, you’ll also want to consider picking up some Instagram WordPress plugins.

8 Tips for Posting Videos on Instagram Effectively (2019)

by Author Image John Hughes • updated:
Posting Videos on Instagram

In this post, we’ll take a look at why Instagram video content is so valuable. Then we’ll walk you through eight key tips for creating Instagram videos, posting videos on Instagram, and using them to maximum effect. Let’s get to work!

Should You Upgrade to an Instagram Business Account?

by Author Image Raelene Morey • updated:
Should you upgrade your Instagram account?

Trying to decide if you should upgrade to an Instagram business account? This guide will walk you through the pros and cons of each type of Instagram account so you can make the best decision for your business.

How to Reduce Your Instagram Stories Bounce Rate

by Author Image Angelina Harper • updated:

Instagram Stories are one of the most effective ways to market your business on social media, but only if they’re interesting enough to keep people watching. In this article, we’ll explore a variety of strategies you can use to reduce your Instagram Stories bounce rate.

How to Post to Instagram from Mac and PC

by Author Image Raelene Morey • updated:
How to upload photos to Instagram from Mac or PC

Wondering how you can post to Instagram from Mac or PC? Instagram’s 1 billion active users make it more popular than social rivals Twitter, Snapchat, and Pinterest. However, there’s always been one drawback — Instagram started as a mobile photo-sharing app and, to this day, the desktop version does not allow you to post to Instagram from Mac or PC.

5 Instagram Alternatives for Marketers to Watch in 2020

by Author Image Dianna Gunn • updated:
Instagram Alternatives

Platforms like Facebook, Instagram, and Twitter have become ubiquitous in western culture, but there are always new platforms trying to rise to the surface. In this article, we’re going to examine some of the social media platforms that hope to become Instagram alternatives, and what their presence means for marketers.

5 New Instagram Features Brands Need to Know About

by Author Image John Hughes • updated:
New Instagram Features

Social media is an important part of any online marketing strategy. However, because popular platforms such as Facebook and Instagram are always evolving, it can be difficult to stay on top of the latest trends and updates. New Instagram features are worth paying attention to, though.

The Best Instagram Questions to Ask to Boost Engagement on Your Brand Profile

by Author Image Raelene Morey • updated:

Instagram questions are powerful. They encourage the exchange of ideas, fuel creativity, and help promote a sense of community and belonging.

How to Regram Images the Legal and Moral Way

by Author Image Joe Warnimont • updated:
How to regram images the legal and moral way

A “regram” is seen on a daily basis for many Instagram users – and many companies, or influencers, use regramming for high-quality, user-generated content. What’s regramming? It’s the act of using someone else’s Instagram photo and resharing it on your own Instagram account. In this article, we’ll talk about how to regram images the right way.

The Ultimate Guide to Running Successful Sponsored Instagram Sweepstakes

by Author Image Joe Warnimont • updated:

It’s no secret that people love winning free things. That’s why raffles and sweepstakes have been around for so long. In today’s world, running a contest of this sort is often done on a social media platform, like Facebook, Twitter, or Instagram. Today we’re going to focus on what makes some Instagram sweepstakes better than others.

14 Examples of Effective Instagram Ads and What You Can Learn From Them

by Author Image Raelene Morey • updated:
Creative Instagram Ads

How are you leveraging Instagram ads? Social media marketing has shifted dramatically in the past few years. Where Facebook used to be the name of the game, these days Instagram is rising to the top of most marketers’ toolboxes.

Instagram Insights: What They Are and How to Use Them

by Author Image Raelene Morey • updated:

Do you use Instagram Insights? Because when it comes to marketing on Instagram, data is your friend. Data helps business owners and marketers better understand how to be successful on the photo-sharing platform based on their specific audience.

Best Instagram Hashtags to Use and How to Track Hashtag Trends in 2019

by Author Image Raelene Morey • updated:

In social media land, Instagram hashtags are powerful. They help you reach people interested in the topics you post about, they increase engagement with your posts, and they can even help you find content other people are posting about your brand.