Facebook Marketing

The 5 Types of Engagement Bait Facebook Is Fighting

facebook engagement bait

Facebook is fighting “engagement bait,” spammy posts that actively try to game the system for greater reach. Worried your posts might be demoted? Learn about the 5 different types of engagement bait here to avoid being penalized.

What Are Facebook Custom Audiences? (And Why You Should Be Using Them)

What Are Facebook Custom Audiences

Facebook advertising can be used to generate leads, drive traffic to your website, promote services, sell products, and much more. However, advertising on Facebook can be a daunting prospect for many. There are no guarantees that you will reach your target audience, let alone recoup the cost of the ads. So can using Facebook custom audiences improve your ad campaign’s chances of success?

How to Use Facebook Advertising Campaigns to Boost Your Business

Facebook advertising campaigns

Are you a small business owner struggling to create effective Facebook advertising campaigns? This guide is here to help!

Grow Your Reach Today With These Facebook Video Marketing Tips

Facebook Video Marketing Tips

Make video an integral part of your social media marketing strategy. Here are some Facebook video marketing tips that will help you do that.

Facebook Ads vs Boosted Posts: Which Should You Choose?

Facebook Ads vs boosted posts

Facebook Ads vs boosted posts, which is better? This is a common question among Facebook page admins. And even if you’re relatively new to all this, you will eventually see a notification popping up encouraging you to “boost a post.” The reason being that the post may be high-performing, or Facebook’s algorithms may have found […]

5 Ways to Use Facebook Live for Business + 5 Things to Do Before You Go Live

Facebook Live for Business

In 2016, Facebook launched Facebook Live, a live video streaming service which allows individuals and pages to broadcast from their mobile devices straight to their Facebook News Feed. Find out how to use it for your business.

3 of the Most Common Issues That Facebook Page Admins Face + How to Solve Them

common Facebook page issues

If you’re a Facebook page admin, you will certainly encounter some challenges along the way. Here are 3 common Facebook Page issues + how to solve them.

6 Facebook Business Page Tips You Don’t Want to Miss Out On

Facebook business page tips

Looking for Facebook business page tips? You’ve come to the right place. In this post, I skip the garbage floating around the web. You won’t see re-hashed tips from someone else’s article.