The Best YouTube Banner Size in 2022 + Best Practices for YouTube Channel Art

by Author Image Dianna Gunn • updated:
The Best YouTube Banner Size

In an ideal world, you would be able to create one banner for your business and use it across all of your marketing channels. That one banner would fit easily on your website and all of your social media channels, and it would remain effective year after year. You wouldn’t need to look up the best YouTube banner size to use.

How to Become an Influencer: Your Guide to Success on Social Media

by Author Image John Hughes • updated:

The term ‘influencer’ has become a bit of a buzzword online. It seems nearly everyone wants to be an influencer on social media, but in practice, it takes more than posting a lot and amassing followers. Of course, you can have a high follower count, but if it doesn’t translate to conversions, you’re not actually going to influence anyone.

The Best Instagram Questions to Ask to Boost Engagement on Your Brand Profile

by Author Image Raelene Morey • updated:

Instagram questions are powerful. They encourage the exchange of ideas, fuel creativity, and help promote a sense of community and belonging.

How to Regram Images the Legal and Moral Way

by Author Image Joe Warnimont • updated:
How to regram images the legal and moral way

A “regram” is seen on a daily basis for many Instagram users – and many companies, or influencers, use regramming for high-quality, user-generated content. What’s regramming? It’s the act of using someone else’s Instagram photo and resharing it on your own Instagram account. In this article, we’ll talk about how to regram images the right way.

7 Best WordPress Facebook Plugins to Maximize Engagement Across Platforms

by Author Image Dianna Gunn • updated:
Best WordPress Facebook Plugins

Facebook marketing is one of the most powerful tools available to business owners today, but it can also be time-consuming. Today we’ll take a look at WordPress Facebook Plugins that will make it easier to maintain a consistent Facebook presence, drive website users to your Facebook page, and create more effective Facebook advertising campaigns.

5 Facebook Ad Strategies to Build More Effective Campaigns

by Author Image Joe Warnimont • updated:

On the surface, Facebook Ads appears to be a fairly simple method for getting the word out about your brand. But it’s all too common for business owners to spend far too much money on ads, leaving them with minimal results and not enough data to make changes. In this guide, we’ll discuss some of the lesser talked about Facebook ad strategies for you to consider and implement.

Facebook Workplace: How it Works + How It Can Benefit Your Business

by Author Image John Hughes • updated:
Facebook Workplace

Most people aren’t familiar with Facebook’s work collaboration service. However, Facebook Workplace offers a lot of the same features other big-name tools do. You can use it to set up multiple communication channels, keep track of project progress, set up events, and more. Plus, it’s very easy to pick up if you’re already a Facebook user.

How to Use Facebook to Create a Customer Persona and Build More Effective Marketing Campaigns

by Author Image Joe Warnimont • updated:

Do you know how much money your male customers make on average? Are you aware of how many customers use mobile devices to shop online? What about customer interests like gardening or working out? All of these metrics come into play when you’re marketing to customers and trying to understand how, where, and why they buy. It’s all part of completing a customer persona for the collection of people who purchase from you.

Social Media SEO: How to Optimize Your Profiles on Major Platforms

by Author Image John Hughes • updated:
Social Media SEO

Search Engine Optimization (SEO) isn’t just important on websites. It’s also crucial when it comes to your social media content. Social media profiles often rank above actual websites on search engines, so you want to make sure your profiles are ranking for the correct things with social media SEO.

The Ultimate Guide to Running Successful Sponsored Instagram Sweepstakes

by Author Image Joe Warnimont • updated:

It’s no secret that people love winning free things. That’s why raffles and sweepstakes have been around for so long. In today’s world, running a contest of this sort is often done on a social media platform, like Facebook, Twitter, or Instagram. Today we’re going to focus on what makes some Instagram sweepstakes better than others.

Revive Old Posts Review: How 3 Months of ROP Transformed Our Twitter Account

by Author Image Dianna Gunn • updated:

Here at Revive.Social, we believe in the power of data. We know automation works, and we know our Revive Old Post plugin is an effective way to automate your social media presence and boost high-quality content on your WordPress site.

However, while there’s a ton of data on the effectiveness of marketing automation, there isn’t an enormous amount of data on how Revive Old Post will improve your marketing. In the spirit of full transparency, we decided to run an experiment using Revive Old Post on our own Twitter account for a comprehensive Revive Old Post review. Today we’re going to explore how the first three months of using Revive Old Post has improved our engagement on Twitter.

How to Calculate Your Social Media ROI (In 4 Steps)

by Author Image John Hughes • updated:
How to calculate social media ROI

Social media marketing is essential for any business looking to boost conversions, increase site traffic, and raise brand awareness. However, you need to be sure that your campaigns are worth the investment. To gain an idea of how successful they are, you’ll need to measure the Return On Investment (ROI) from social media.

14 Examples of Effective Instagram Ads and What You Can Learn From Them

by Author Image Raelene Morey • updated:
Creative Instagram Ads

How are you leveraging Instagram ads? Social media marketing has shifted dramatically in the past few years. Where Facebook used to be the name of the game, these days Instagram is rising to the top of most marketers’ toolboxes.

4 Instagram WordPress Plugins to Keep Your Audience Engaged With Your Brand

by Author Image John Hughes • updated:

Savvy marketers know that in order to produce the best results, they’ll need to be strategic about the platforms they target. This means mixing up the ‘old standbys,’ such as Facebook and Twitter, with younger-skewing networks like Instagram. In order to use the platform effectively, however, you’ll also want to consider picking up some Instagram WordPress plugins.

A Comprehensive Social Media Strategy Template: From Audience Research to Social Media Audits

by Author Image Dianna Gunn • updated:

Social media has evolved into one of the most important marketing channels for businesses of all kinds. It’s also become a crowded marketplace, with millions of companies vying for attention on every platform. To stand out you need not only amazing content, but also a strong social media strategy. The prospect is daunting for many business owners, but you can make it easier by using a social media strategy template.

Instagram Insights: What They Are and How to Use Them

by Author Image Raelene Morey • updated:

Do you use Instagram Insights? Because when it comes to marketing on Instagram, data is your friend. Data helps business owners and marketers better understand how to be successful on the photo-sharing platform based on their specific audience.

How to Use Pinterest for Business: A Beginner’s Guide

by Author Image John Hughes • updated:

As a business owner, you’re likely already familiar with social media marketing. However, many companies only focus on traditional platforms such as Facebook and Twitter. Yet there are numerous other sites out there that offer just as much potential value – such as Pinterest for business.

Best Instagram Hashtags to Use and How to Track Hashtag Trends in 2022

by Author Image Raelene Morey • updated:

In social media land, Instagram hashtags are powerful. They help you reach people interested in the topics you post about, they increase engagement with your posts, and they can even help you find content other people are posting about your brand.

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