Instagram Marketing

How to Craft an Effective Instagram Marketing Strategy

Instagram Marketing Strategy

When I wake up in the morning, the first thing I do is grab my phone off my bedside table and open Instagram. Like 800 million other active Instagram users, I love scrolling through my feed and seeing all the photos my friends, family, complete strangers, celebrities, influencers and even companies I follow have posted overnight. All those brands and celebrities clearly have to be doing something right … so here’s how to emulate them and build an effective Instagram marketing strategy of your own.

Instagram vs Snapchat: Which Platform Is a Better Fit for Your Brand?

Instagram vs Snapchat

Understanding the differences between Instagram vs Snapchat is key to marketing effectively on both. Let’s discuss each app and how to target its users! These two social media sites are incredibly popular among young people today.