The Only IFTTT Tutorial You Need – Here’s How to Use IFTTT for Social Media Marketing
John Hughes • updated:
Social media marketing is an immensely effective way to grow your audience and increase conversions. However, it can also take up a lot of time and effort. Given this, it’s worth looking for tools that can help you automate this type of marketing – such as by using an IFTTT applet.
10 of the Best Social Media Monitoring Tools to Help You Understand Your Audience
Dianna Gunn • updated:
Experimenting with different social media strategies based on what sounds exciting and interesting might result in a few successes, but if you want continuous growth for your social media presence, you need to base your strategies on data. That’s where social media monitoring tools come in.
How to Develop a Social Media Branding Strategy in 5 Steps
John Hughes • updated:
Most social media sites are designed to be simple enough for even a child to use. Therefore, it’s easy to assume that carrying out social media marketing for your business is just as simple. However, you won’t get far without some preparation – including developing a strong social media branding strategy.
The Ultimate Guide to Social Media Graphic Design
Joe Warnimont • updated:
Studies show that when a person listens to information about a certain subject, they’re only able to recall about 10% of that information when asked about it later. On the other hand, when the same information is portrayed as an image and seen by the person, they’re able to remember 65% of the details. That’s why social media graphic design is so important.
How to Optimize Your Twitter Business Account in 5 Simple Steps
John Hughes • updated:
Setting up a Twitter account is so easy that practically anyone can do it. However, instead of just going through the basic steps and calling it a day, you’ll want to spend some time optimizing your profile. This increases the likelihood of gathering lots of dedicated followers, as well as your chances of showing up in relevant searches.
TubeBuddy for YouTube: How to Build a Video Marketing Strategy With It
Dianna Gunn • updated:
YouTube can be one of the most powerful marketing tools in your online arsenal, but the sheer volume of content makes building a successful company channel a challenge. You need a coherent marketing strategy, high quality videos, and regular content and strategy audits to evaluate your progress and change course as necessary.
How to Use a Social Media Scheduler to Streamline Your Marketing
John Hughes • updated:
Social media is a hugely valuable marketing platform. However, you need to stay constantly active if you want to build and leverage a strong following. This means planning out your content in advance, then using a social media scheduler to automate the posting process.
YouTube SEO: How to Drive Traffic to Your Videos
John Hughes • updated:
If you’ve put hard work into developing a YouTube channel for your website or business, you’ll want to bring in as many viewers as possible. Relying on people to simply stumble across your videos isn’t going to be enough. Instead, you’ll need to hone an effective YouTube SEO strategy.
How to Promote Your YouTube Channel and Attract New Audiences
John Hughes • updated:
YouTube is a good place to build a following, but there are many more effective locations to do so, and they can even amplify your subscriber count on YouTube. In fact, one of the best ways to promote your YouTube channel and attract new audiences to your videos is by sharing them on other social media sites.
What Twitter’s New Rules Mean for Social Media Automation
Raelene Morey • updated:
Twitter has long been a go-to platform for spreading perfectly useful information via social media automation. But it’s also fallen prey to spammy bots and hashtags, fake profiles, bullying, and, alarmingly, malicious users trying to destabilize the democratic process in other countries.
How to Develop a Snapchat Marketing Strategy in 3 Steps
John Hughes • updated:
The popular social networking app Snapchat currently has about 200 million active monthly users. That’s a huge potential audience just waiting for you to target it with your marketing and content. However, in order to get the best results, you’ll need a clear Snapchat marketing strategy and some fundamental knowledge of the platform.
43 Ways to Effective Social Media Marketing Automation With Zapier
Raelene Morey • updated:
With more than 1000 apps and integrations available, Zapier is a social media marketing automation powerhouse, but it can be time-consuming sorting through zaps. Here, we look at the best zaps for the most popular social platforms.
5 Ways to Integrate Twitter With Your WordPress Website
John Hughes • updated:
Twitter is one of the most popular social networking platforms, and for good reason. It enables users to instantly express their views to a vast audience, as well as tap into an expanding reservoir of resources and ideas. Because of this, it’s well worth learning how to integrate Twitter with WordPress.
12 of the Best Social Media Podcasts to Follow if You Want to Stay Ahead of Trends
Chris Fitzgerald • updated:
Improve your social media marketing with the 12 best social media podcasts available. Every podcast on this list will give you actionable tips for better social media performance. Stay on top of development in this rapidly changing industry.
How to Promote Your Videos and Get Subscribers for YouTube
Megan Jones • updated:
So, you’ve created a YouTube channel, recorded some videos and uploaded them. But now what? How do you get people to watch your videos, and follow your channel? Well don’t worry, in this article, we will give you actionable strategies and step by step instructions on how to promote your videos and get subscribers on YouTube.
How to Make Videos for Social Media Without Looking Like an Amateur
Joe Warnimont • updated:
Are you thinking about making videos for social media? Or have you already tried and realized how time-consuming these videos are?
It doesn’t have to be that way. You can make successful videos for social media with just a little bit of know-how.
5 Ways to Grow Your Network and Land Clients With LinkedIn Marketing
Bill Widmer • updated:
LinkedIn is often overlooked in social media marketing. It’s considered a place of business – not for making things go viral, running contests, or sharing hilarious cat videos.
But LinkedIn marketing shouldn’t be ignored.
5 Steps to Building a Company YouTube Channel
John Hughes • updated:
When you think about social media, sites such as Twitter and Instagram probably come to mind first. It’s easy to forget that YouTube, the popular video hosting platform, is also a powerful social media network. Even if you don’t specialize in video content, it can be well worth your while to create a company YouTube channel.