Facebook Marketing

How to Sell Tickets on Facebook to Your Next Event

Running an event is strangely nerve-wracking. What if no one shows up? Will you be able to cover the costs with your ticket sales? Fret not, because we’re here to not only show you how to sell tickets on Facebook but how to improve your sales throughout the process.

How to Share a Link on Facebook? #SocialMediaMyths

Few things in life are certain but the question of how to share a link on Facebook has only one answer. At least, that’s what I always thought. My view has become more nuanced over the past few months and I’m devoting this month’s article to the myth of the link-in-caption and its impact on reach.

How to Use a WordPress Facebook Plugin to Integrate Facebook With Your Website

Facebook has been a giant in the world of social media for some time now. It has yet to lose its influence and prominence, which means integrating it with your website is a must. Fortunately, doing so often comes down to installing a simple WordPress Facebook plugin (or two).

Posting to Facebook From Instagram – Social Media Case Study #8

Posting to Facebook From Instagram – Social Media Case Study #8

Welcome to another social media case study. It was a quiet month with a few days of cyclonic activity when we all decamped for Belgrade and the 2018 edition of WordCamp Europe (aka the Russian sleep experiment).

How to Go Live on Facebook and Boost Community Engagement – A Beginner’s Guide

Facebook Live allows you to connect and engage with your viewers in real-time. This makes it a powerful and extremely useful tool for bloggers, influencers, and brands alike. But the thought of broadcasting live to thousands of followers can be daunting. Don’t worry! In this article, we will cover the basics of how to go live on Facebook, preparing you for a fun and successful live experience.

How to Use the Facebook Debugger to Fix WordPress Images in Facebook Shares

Have you ever run into the problem of Facebook not displaying the correct image from your WordPress site? If so, you’re not alone. Thankfully, the Facebook Debugger allows you to quickly fix any problems you may run into.

This guide will take you through how to use the Facebook Debugger tool so you can fix those pesky images – and any other Facebook sharing problems that may arise!

How to Create a Facebook Business Page that Encourages Engagement

In this article we look at how to create a Facebook business page. We talk you through step-by-step how to set up a page, and then discuss top tips for producing content that engages as well as growing a loyal following. We finish by considering the importance of using Facebook Insights.

How to Set Up a Facebook Cover Photo / Video to Keep Viewers on Your Page

If you think that the standard photo covers are a bit boring, Facebook has something new for you in store. You can now create yourself a Facebook cover photo / video. Mark Zuckerberg himself said that video would be the next “mega trend” after the mobile revolution. But many businesses still haven’t transitioned to using a video for their Facebook cover.

Is It Time to Stop Using Facebook as Part of Your Social Media Marketing Strategy? Social Media Case Study #6

Stop Using Facebook for Social Media Marketing? Social Media Case Study #6

The News Feed is still giving me headaches and this month I played with more videos to see if we could get some love. I also tried to take our content out of the feed and played with some groups to see how they worked. I made errors on Instagram and started setup on Pinterest. We’ll also briefly cover a few miscellaneous things that have gone on this month, like spring cleaning on LinkedIn and a couple of new YouTube channels.

Facebook Video Captions: How to Use Them to Increase Your Video Views

Do you use Facebook video captions?

More than 500 million – that’s half a billion – people watch videos on Facebook every single day. That’s a heck of a lot of cute animals, funny pranks and Tasty recipes.

How to Promote Local Businesses on Facebook (Real-World Examples Inside)

promote local businesses on Facebook

You may have heard that Facebook isn’t quite right for a business in your industry in 2018. For instance, clothing retailers often see more success on Instagram or Pinterest. However, Facebook is still the tried and true platform for small business owners who want to create a foundation on social media. Even millennials still prefer Facebook over other options, and 79% of all internet users log into Facebook.

How to Get More Facebook Reactions (Plus Exactly Why They’re Crucial for Your Brand)

More Facebook Reactions

Did you know that Facebook Reactions (like “Haha”, “Love” or “Wow”) actually cause your posts to show up more frequently in your follower’s news feeds? We’ll show you exactly how important Facebook Reactions are – and how you can get more of them.

3D Facebook Posts: Everything a Marketer Needs to Know

3D Facebook Posts

Facebook is going 3D. The social media giant is in the process of rolling out support for the glTF 2.0 file format for 3D Facebook posts, which means you’ll soon be seeing more 3D content in your News Feed. This article explores what this all means and how it will impact marketing and eCommerce.

The 5 Types of Engagement Bait Facebook Is Fighting

facebook engagement bait

Facebook is fighting “engagement bait,” spammy posts that actively try to game the system for greater reach. Worried your posts might be demoted? Learn about the 5 different types of engagement bait here to avoid being penalized.