How to Optimize Your Twitter Business Account in 5 Simple Steps
John Hughes • updated:
Setting up a Twitter account is so easy that practically anyone can do it. However, instead of just going through the basic steps and calling it a day, you’ll want to spend some time optimizing your profile. This increases the likelihood of gathering lots of dedicated followers, as well as your chances of showing up in relevant searches.
How to Use a Social Media Scheduler to Streamline Your Marketing
John Hughes • updated:
Social media is a hugely valuable marketing platform. However, you need to stay constantly active if you want to build and leverage a strong following. This means planning out your content in advance, then using a social media scheduler to automate the posting process.
YouTube SEO: How to Drive Traffic to Your Videos
John Hughes • updated:
If you’ve put hard work into developing a YouTube channel for your website or business, you’ll want to bring in as many viewers as possible. Relying on people to simply stumble across your videos isn’t going to be enough. Instead, you’ll need to hone an effective YouTube SEO strategy.
How to Promote Your YouTube Channel and Attract New Audiences
John Hughes • updated:
YouTube is a good place to build a following, but there are many more effective locations to do so, and they can even amplify your subscriber count on YouTube. In fact, one of the best ways to promote your YouTube channel and attract new audiences to your videos is by sharing them on other social media sites.
How to Develop a Snapchat Marketing Strategy in 3 Steps
John Hughes • updated:
The popular social networking app Snapchat currently has about 200 million active monthly users. That’s a huge potential audience just waiting for you to target it with your marketing and content. However, in order to get the best results, you’ll need a clear Snapchat marketing strategy and some fundamental knowledge of the platform.
5 Ways to Integrate Twitter With Your WordPress Website
John Hughes • updated:
Twitter is one of the most popular social networking platforms, and for good reason. It enables users to instantly express their views to a vast audience, as well as tap into an expanding reservoir of resources and ideas. Because of this, it’s well worth learning how to integrate Twitter with WordPress.
5 Steps to Building a Company YouTube Channel
John Hughes • updated:
When you think about social media, sites such as Twitter and Instagram probably come to mind first. It’s easy to forget that YouTube, the popular video hosting platform, is also a powerful social media network. Even if you don’t specialize in video content, it can be well worth your while to create a company YouTube channel.
How to Choose the Best Social Media Sites for Your Marketing Efforts
John Hughes • updated:
There’s no doubt that social media is an important channel for promoting yourself online. In an ideal world, you could market your business or website on every social site. However, your time and resources are limited, so you’ll need to determine the best social media sites for your brand to focus on.
Beginner’s Guide on How to Track Social Media Analytics Like a Ninja
John Hughes • updated:
If you want your content to perform well online, you’ll need to understand how it’s being used. This post will show you how to track social media analytics using Google Analytics and how to integrate Google Analytics with your WordPress site.
4 Strategies to Use Social Media to Drive Engagement on Your Website
John Hughes • updated:
Every effective website starts with a strong design and quality content. However, if you really want to maximize the effectiveness of your site, you’ll want to use social media to drive engagement. If you’re only providing opportunities for passive consumption, you aren’t tapping into your visitors’ desire to participate in your content.
Instagram vs Snapchat: Which Platform Is a Better Fit for Your Brand?
John Hughes • updated:
Understanding the differences between Instagram vs Snapchat is key to marketing effectively on both. Let’s discuss each app and how to target its users! These two social media sites are incredibly popular among young people today.
4 Ways to Adapt Blog Content to Social Media
John Hughes • updated:
Social media is crucial tool for building a devoted readership for your blog. This post discusses how to adapt blog content to social media!
How to Create a Social Media Presence for Your WordPress Blog (In 4 Steps)
John Hughes • updated:
There are now over 2.7 billion active accounts on social media, which makes up 74% of all internet users. With stats like these, it’s clear that social media has come to dominate the online space. If you don’t create a social media presence for your blog, you’re confining yourself to a corner of the internet rather than participating in the larger conversation around you.