9 Best Twitter Alternatives to Consider in 2023

Twitter has historically been one of the most popular social media platforms for individual users and businesses. However, the platform is rapidly changing, and it’s hard to say what it will look like a year from now. Therefore, you might be searching for Twitter alternatives with active and engaged audiences.

You wouldn’t be alone in your search either: many users, including formerly “heavy tweeters”, are losing interest in the platform.

Fortunately, there are plenty of online networks where you can reach existing and new followers. Whether you’re looking to create video content, use a more privacy-conscious platform, or connect with a new demographic, you’re in luck.

In this post, we’ll look at nine of the best Twitter alternatives. We’ll also share some tips to help get you started with these platforms. Let’s jump in!

📚 Table of contents:

1. CounterSocial

CounterSocial could be an appealing platform if you’re concerned about the trustworthiness of news on mainstream channels. It uses a “deepfake detector” to analyze news for misleading information or propaganda, along with “factlayer integration” that determines the political bias of each piece of content.

Unlike Twitter and other popular social media platforms, CounterSocial isn’t centralized around a single vertical feed. Instead, your browser dashboard is made up of multiple columns displaying different feeds, while the app collapses this into one column with buttons at the top that let you switch between feeds.

You can filter CounterSocial feeds according to hashtags, keywords, or phrases. Additionally, you can share written posts of up to 500 characters, statuses, images, polls, videos, and links.

Overall, CounterSocial could be a good option if you’re looking for a similar interface to Twitter. Furthermore, you can create virtual spaces within CounterSocial Realms to connect with your audience through a Virtual Reality (VR) interface.

2. YouTube

You’re probably already familiar with YouTube. This video-sharing platform is wildly popular, forecasted to reach 2.8 billion users by 2025 [1]. YouTube hosts millions of videos across multiple genres, including music, video games, and political commentary [2].

Users can subscribe to your channel to receive updates on new content. Additionally, there are features for upvoting, downvoting, sharing, and commenting on videos.

YouTube is particularly popular with males aged 25 to 34 [3]. Additionally, the platform draws most of its viewers from India, the United States, Indonesia, and Brazil. Therefore, it could be a great option for your business if your target audience fits these demographics.

To succeed on YouTube, we recommend following our tips on creating different video types. These include educational, how-to, and product demonstration videos. You might also use YouTube Video Reach campaigns to attract new viewers.

3. Mastodon

Mastodon is slightly different from other Twitter alternatives because it’s not a single platform. Instead, you’ll create your account on a server managed by an organization or individual. Servers have different moderation policies and discussion topics, and you can move your account to a different one if it’s not the right fit.

After entering your details, you’ll be placed on a waitlist while the administrator reviews your application. Therefore, we recommend carefully reviewing the available servers and choosing the one that’s best suited to your target audience.

For instance, you might sign up for a server that focuses on Search Engine Optimization (SEO) discussions, professional networking, or other topic areas related to your business. Then, you can follow individuals within the server, share posts, and see content within your feed.

You can filter servers according to geographical regions and topic areas, making it easy to find the right fit for your business. Then, you’ll have access to more than 1.9 million (and growing) active monthly users across the entire Mastodon infrastructure [4].

4. WT.Social

If privacy and fake news are significant concerns of yours and your audience, you might enjoy using WT.Social. This social platform abstains from using algorithms or selling data to third-party companies. Additionally, WT.Social is funded by donations and doesn’t display advertisements.

Once you create an account, you’ll be prompted to sign up for “subwikis”. These topics span everything from science and technology to weird news and memes. WT.Social will also recommend new subwikis based on the ones you’ve subscribed to.

WT.Social is still a relatively small platform, with just over 500,000 users in 2022 [5]. However, since it was only launched three years ago, there is still room for growth.

WT.Social has a similar interface to Facebook, enabling you to add friends, write posts, and interact with other people’s content. However, it has a more professional focus, with many discussions revolving around the news. Therefore, it could be a great platform to establish your business as a leader in its industry and develop a strong online reputation.

5. Gab

If you’re looking for Twitter alternatives that prioritize free speech, you might be interested in Gab. Founded in 2016, the platform has more than four million total users. It also has a similar interface to Facebook, making it easy to transition to Gab.

On Gab, you can explore videos, photos, polls, and posts. Additionally, you can join groups, sell your products in the online marketplace, and join popular feeds to talk about trending topics.

Note that Gab is typically popular with conservatives and other right-wing users. Therefore, it might not be the best option if your target audience belongs to the other side of the political aisle. Furthermore, since you can’t use paid advertisements on Gab, you’ll need to establish your online credibility before sharing promotional content.

6. GETTR

GETTR is another Twitter alternative with a predominantly politically conservative user base and a focus on free speech. It was launched in 2021 and right now has more than three million total users [6]. Furthermore, it attracted its first million users within just three days, making it a fast-growing social site.

This platform places more of an emphasis on longer posts, enabling you to write up to 777 characters. Additionally, you can add videos up to three minutes long, edit images and videos directly within GETTR, and live stream for up to one hour. Therefore, GETTR could be a good option for promoting your business through long-form content and visual media.

7. Substack

If you’re looking for Twitter alternatives that make it easy to monetize your content, Substack could be a great option. Using a similar model to Patreon or a paid email newsletter, Substack lets you charge subscriptions to your followers. In turn, they will have access to your written posts, podcasts, and even videos.

You can offer both free and paywalled content on Substack, making it suitable for different marketing approaches. You could use free articles to attract new audience members and direct them to your company website or paid posts. Then, you can make money from your premium content.

As of 2021, Substack has more than one million paying subscribers [7]. This number is rapidly growing, showing the demand for high-quality online content.

Since Substack is popular with writers and journalists, you’ll need decent writing chops to succeed on this platform. It’s also worth following other users, commenting on their content, and building partnerships.

8. TikTok

TikTok is perhaps one of the most well-known Twitter alternatives. This platform is based on sharing short clips with trending sounds, hashtags, and common themes. These videos span various genres, including entertainment, dance, and life hacks.

If your target audience is young and female, TikTok could be the right platform for your business. The majority of its users are women under the age of 24 [8]. Moreover, TikTok has more than 755 million worldwide members, providing plenty of opportunities to reach new people [9].

Plus, it isn’t all about synchronized dancing videos and fun. There are plenty of business content opportunities on this platform.

For example, you might partner with influencers and affiliate marketers to promote your products in their videos. Alternatively, you could utilize hashtags like #lifehacks and #learnontiktok to show off your products, company, and services.

9. BeReal

BeReal could be an excellent Twitter alternative if you want to focus on photo content. This French app prompts you to share a photo once a day with your friends and followers. Once you receive the notification, you’ll have two minutes to capture and upload the content.

BeReal aims to share realistic insights into people’s lives. Therefore, using this platform could be a great opportunity to humanize your business. You can show off the human aspect of your company and even feature different employees with behind-the-scenes glimpses.

Furthermore, BeReal has over 10 million daily users and is particularly popular with women aged 18-24 [10] [11]. It’s also widely used in France, the UK, and Spain, making it a great social network for connecting with European audiences.

Conclusion 🧐

👉 Take some time to experiment with these Twitter alternatives and find the best place to build your new platform. You might even find that you enjoy it more than Twitter!

Do you have any questions about using these Twitter alternatives? Let us know in the comments section below!