How to Use UTM Tracking to Make Your Next Social Media Campaign a Winner

by Author Image Sophia Dagnon • updated:
UTM tracking

How can we measure the exact impact of our social media marketing efforts in terms of traffic and conversion? How can we move beyond metrics like reach, comments, likes and shares and toward the meatier side of the business that ultimately leads to sales? There is an answer: UTM tracking.

Grow Your Reach Today With These Facebook Video Marketing Tips

by Author Image Sophia Dagnon • updated:
Facebook Video Marketing Tips

Make video an integral part of your social media marketing strategy. Here are some Facebook video marketing tips that will help you do that.

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