A Beginner’s Guide to Social Media Security

by Author Image Joe Warnimont • updated:
A beginner's guide to social media security

If you’ve ever encountered a stalker, you know the importance of social media security. If you’ve ever seen another account on Facebook posing as you, again, social media security becomes essential.

How to Research Your Facebook Ads Competition to Improve Your Advertising Campaigns

by Author Image Joe Warnimont • updated:
How to research your Facebook ads competition

Real estate agents do it. Ecommerce stores do it. Bloggers do it. Facebook advertising has its pros and cons, but when done right, Facebook ads send valuable, targeted business to your website. What’s the quickest way to approach ads properly? Start by researching your Facebook Ads competition.

How to Create Killer LinkedIn Articles to Get More Leads

by Author Image Joe Warnimont • updated:
How to create killer LinkedIn articles to get more leads

If you’re unaware of the power of LinkedIn articles, we’re here to show you how effective they can be for building your network and bringing in lots of leads.

LinkedIn Networking: How to Build Authentic and Profitable Relationships

by Author Image Joe Warnimont • updated:
How to Build Authentic and Profitable Relationships with LinkedIn Networking

We’ve all heard of LinkedIn, but many business owners underestimate the power of this platform. What they don’t realize is that LinkedIn networking can become a source of steady income, especially for B2B businesses and freelancers.

How to Use LinkedIn Hashtags to Expand Your Client Base

by Author Image Joe Warnimont • updated:
How to use LinkedIn hashtags to expand your client base

LinkedIn hashtags are similar to the hashtags you would use on other social networks such as Instagram and Twitter. They’re meant for tagging posts with relevant topics. The hashtag then presents that tagged post into a feed with the same hashtags.

LinkedIn for Small Business: Strategies That Work (Examples Included!)

by Author Image Joe Warnimont • updated:
LinkedIn for Small Business: Strategies That Work

You’ve probably heard that LinkedIn is a great way to find both potential customers and employees, but making it actually work for your business is another matter entirely. This guide will explore how to make LinkedIn for small business work by analyzing what companies are already doing on the platform.

How to Use LinkedIn Video to Excite Potential Leads and Employees

by Author Image Joe Warnimont • updated:
How to use LinkedIn videos to excite potential leads and employees

brands are using LinkedIn and you’ll realize just how important it is for finding new talent and making sales. Not only that, but LinkedIn videos are becoming the go-to format for engaging potential customers and employees.

How to Build a Social Media Style Guide for Your Brand

by Author Image Joe Warnimont • updated:
How to build a social media style guide for your brand

Take a scroll through your Instagram or Facebook feed. Take note of some favorite brands you follow. What do they have in common? What elements of text and visual media do you notice happening over and over? What’s often most prevalent about big brands on social media is that they remain incredibly consistent, regardless of changes to the social media team. They do this by using a social media style guide.

10+ Best Instagram Apps for Building Effective Marketing Campaigns

by Author Image Joe Warnimont • updated:
Best Instagram Apps for Building Effective Marketing Campaigns

Instagram marketing. What does it mean? For some, it’s posting funny videos. For others, it’s a provocative photo of a model in front of a mountain landscape. For most businesses, it’s a whole different story, and that’s why it’s important to find the best Instagram apps designed to help brands that aren’t Kardashians create successful campaigns.

How to Make the Best Instagram Bio for Your Business (With Real World Examples)

by Author Image Joe Warnimont • updated:
How to create the best Instagram bio for your business

It’s a tiny section at the top of the ever-expanding gallery of beautiful photos you have on Instagram. That’s what an Instagram bio is. They seem meaningless, or simply an area to quickly share information about your business. But Instagram bios are anything but that. The best Instagram bio for your brand is one that grabs immediate attention for drawing in new followers.

Pinterest Marketing Strategies You Can Use Today to Boost Engagement

by Author Image Joe Warnimont • updated:
Pinterest Marketing Strategies to Boost Audience Engagement

Some people look at Pinterest and wonder how you could possibly market your business through the platform. Many folks figure it’s mainly for finding craft and meal ideas, and not much else. But Pinterest marketing is a great way to increase brand awareness, bring new viewers to your website, and even drive sales.

5 Facebook Ad Strategies to Build More Effective Campaigns

by Author Image Joe Warnimont • updated:

On the surface, Facebook Ads appears to be a fairly simple method for getting the word out about your brand. But it’s all too common for business owners to spend far too much money on ads, leaving them with minimal results and not enough data to make changes. In this guide, we’ll discuss some of the lesser talked about Facebook ad strategies for you to consider and implement.

How to Use Facebook to Create a Customer Persona and Build More Effective Marketing Campaigns

by Author Image Joe Warnimont • updated:

Do you know how much money your male customers make on average? Are you aware of how many customers use mobile devices to shop online? What about customer interests like gardening or working out? All of these metrics come into play when you’re marketing to customers and trying to understand how, where, and why they buy. It’s all part of completing a customer persona for the collection of people who purchase from you.

The Ultimate Guide to Running Successful Sponsored Instagram Sweepstakes

by Author Image Joe Warnimont • updated:

It’s no secret that people love winning free things. That’s why raffles and sweepstakes have been around for so long. In today’s world, running a contest of this sort is often done on a social media platform, like Facebook, Twitter, or Instagram. Today we’re going to focus on what makes some Instagram sweepstakes better than others.

11 of the Best Social Media Management Tools to Simplify Your Marketing in 2021

by Author Image Joe Warnimont • updated:

At some point, your company will take the dive into social networks like Facebook, Instagram, and Twitter. Maybe you’ve never tried to build a following on social media, or maybe you’ve found some success on Facebook and you’re now ready to expand to several other networks. Regardless of your situation, you’ll quickly realize how tedious it is to manage your social media posts and keep your pages flowing with content. That’s where social media management tools come into play.

The Ultimate Guide to Social Media Graphic Design

by Author Image Joe Warnimont • updated:

Studies show that when a person listens to information about a certain subject, they’re only able to recall about 10% of that information when asked about it later. On the other hand, when the same information is portrayed as an image and seen by the person, they’re able to remember 65% of the details. That’s why social media graphic design is so important.

How to Find the Right Hashtags for Instagram and Increase Your Follower Count

by Author Image Joe Warnimont • updated:

You’ve invested in a nice camera, set up beautiful scenes that relate to your business, and put in some grassroots efforts for building your Instagram follower count. Yet, whenever you share a photo, it’s always the same people liking and commenting. You’ve heard that hashtags are meant to connect your company with interested, new followers, but even with those hashtags, you’re hitting the same plateau over and over. This situation is both common and frustrating, considering that Instagram should be one of the best places for any type of business to reach new customers. But for some reason, it’s a little tricky to figure out the right hashtags for Instagram.

How to Make Videos for Social Media Without Looking Like an Amateur

by Author Image Joe Warnimont • updated:

Are you thinking about making videos for social media? Or have you already tried and realized how time-consuming these videos are?

It doesn’t have to be that way. You can make successful videos for social media with just a little bit of know-how.

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