43 Ways to Effective Social Media Marketing Automation With Zapier
Raelene Morey • updated:
With more than 1000 apps and integrations available, Zapier is a social media marketing automation powerhouse, but it can be time-consuming sorting through zaps. Here, we look at the best zaps for the most popular social platforms.
Facebook Video Captions: How to Use Them to Increase Your Video Views
Raelene Morey • updated:
Do you use Facebook video captions?
More than 500 million – that’s half a billion – people watch videos on Facebook every single day. That’s a heck of a lot of cute animals, funny pranks and Tasty recipes.
How to Craft an Effective Instagram Marketing Strategy
Raelene Morey • updated:
When I wake up in the morning, the first thing I do is grab my phone off my bedside table and open Instagram. Like 800 million other active Instagram users, I love scrolling through my feed and seeing all the photos my friends, family, complete strangers, celebrities, influencers and even companies I follow have posted overnight. All those brands and celebrities clearly have to be doing something right … so here’s how to emulate them and build an effective Instagram marketing strategy of your own.
3D Facebook Posts: Everything a Marketer Needs to Know
Raelene Morey • updated:
Facebook is going 3D. The social media giant is in the process of rolling out support for the glTF 2.0 file format for 3D Facebook posts, which means you’ll soon be seeing more 3D content in your News Feed. This article explores what this all means and how it will impact marketing and eCommerce.
How to Use Social Media Influencers to Get an Advantage Over Your Competitors
Raelene Morey • updated:
Word of mouth is, and always has been, one of the best forms of advertising. You just can’t beat a solid recommendation from a friend or family member, which is why 90% of people trust word of mouth recommendations – and nowadays, social media influencers. In this article, we’ll explore what social media influencers are, how influencer marketing can benefit your business, tips for working with influencers, and examples of some great social media influencer campaigns to get you inspired.
The 5 Types of Engagement Bait Facebook Is Fighting
Raelene Morey • updated:
Facebook is fighting “engagement bait,” spammy posts that actively try to game the system for greater reach. Worried your posts might be demoted? Learn about the 5 different types of engagement bait here to avoid being penalized.